photo de profil d'un membre

Astrid SCALBERT

CV_A_Spielrein_Scalbert

PARIS (75116) France - ascalbert@gmail.com - 06 51 21 18 43

Situation professionnelle

En recherche active

Souhait professionnel

Poste
Directeur de communication et Marketing
Experience
Plus de 10 ans
Rémuneration
Entre 55 k et 100 k€
Mobilité
75 Paris
Fonctions
- Directeur de la communication
- Responsable de la communication
- Responsable du marketing
Secteurs
- 64 - Banques, services financiers et activités des sociétés de holding
- 47 - Commerce de détail, vente à distance

Résumé

I have been working for 15 years in Corporate Communication and Marketing, covering 360° communication strategy: public relations, press, clients marketing, social media & e-reputation, branding, sponsoring & event planning, advertising & media, crisis, internal comm.

I have an international profile (2 years in New York) and experienced several sectors (Web, Press, Wine&Spirit, Banking). Energetic, charismatic and team player, I worked for small businesses, worldwide corporates, a non profit organization and communication agencies, managing teams up to 15 people.

Today, I am looking for new challenges, consistent with my skills and interests (digital, innovation, agility, leadership, international development). And I want to have fun!

Expériences professionnelles

Country head of communications

ING BANK France SA , La defense cedex - CDI

De Décembre 2016 à Août 2017

Responsible for ING brand in France:
- Built and enhanced ING’s reputation and brand (ING Direct & Wholesale Banking)
- Drove corporate strategy messages and provided strategic and operational advice to CEO and Executive Committee
- Maintained strong relationship with journalists and influencers
- Developed internal programs
- Piloted communication related to sensitive issues

Head of communication for societe generale private banking

SOCIETE GENERALE , La defense

De Avril 2014 à Novembre 2016

Event communications manager

SG CIB

De Février 2008 à Juin 2013

Corporate communication manager

SOCIETE GENERALE , Puteaux - la défense - CDI

De Octobre 0000 à Avril 2014

Responsable de la communication des Middle et Back offices de la BFI

Formation complémentaire

DESS MARKETING & COMMUNICATION ENTREPRISES PARIS II ASSAS

1999 à 2000

Parcours officiels

Dauphine – Maîtrise – Gestion, Finance – 1999 – MAITRISE Sciences de Gestion

Compétences

Marketing & communication

Centres d'intérêt

  • Equitation
  • Ski
  • Volley
  • Financi'ELles